Syllabus SEO Training
Estepona, Malaga, Marbella, Fuengirola, Mijas And Throughout The Costa Del Sol, Spain
Tel: +34 693 475 142
Outrank and Outflank Your Competition
Syllabus SEO Training provides the marketing intelligence to outflank your competitors and dominate your market niche.
SEO Training Aims And Objectives
The objective of our SEO training courses is to impart in the student a comprehensive understanding of the search engine optimisation principles and methodologies required to:
- Analyse a web site for search engine compatibility.
- Formulate an effective SEO campaign bases on the initial analysis.
- Implement a winning SEO campaign.
- Attain top organic search rankings.
- Increase sales.
- Extend market reach.
- Raise brand awareness.
- Increase visitor conversions.
- Track the effectiveness of the SEO campaign.
- Generate reports for the web site owners or shareholders.
The SEO SEO Training seminars present the SEO process as a set of manageable training modules. Each module clearly explains a specific aspect of the SEO process.
Modules systematically build on the skills and methodologies gained in prior modules and explain how to take full advantage of the opportunities these new skills offer.
Initial modules are concerned with benchmarking and situation analysis. These modules provide information about current performance and ensure that your website is search engine friendly.
Understanding the SEO process
These objectives are based on gaining a thorough understanding of the SEO process and cover topics including:
- Resolving technology issues.
- Competitor and Gap Analysis.
- Keyword Research and deployment.
- Writing effective content and calls to action.
- Maintenance and Reporting.
Implement winning SEO campaigns
The student who completes this SEO Training Course will have the appropriate knowledge and tools to develop, implement and track a successful SEO campaign by implementing techniques that identify and resolve a broad range of issues including:
- Resolving Server and DNS Issues
- Resolving coding, validation and technology Issues
- Web site Analysis
- Keyword Research and deployment
- Competitive Analysis
- Gap Analysis
- SEO Copywriting
- Creation of synchronous Meta Information
- Site Map Creation
- Link Popularity Building
- Search Engine and Directory Submissions
Increased Search Engine Visibility
True Search Engine visibility is achieved by having first page rankings in all the major search engines for multiple keywords relevant to your business. This makes it easy for potential customers to find your website amongst your competitors. Simply put, if consumers cant find you they cant buy from you!
Search Engine referrals allow you put your message in front of consumers at the exact moment they will be most receptive to that message, i.e. when the are actively searching for your products or services. Therefore, heightened Search Engine visibility furthers the commercial goals of a website and is fundamental to its long term success. Syllabus SEO Training is designed to impart the technical skills required to raise the visibility and reputation of your website in the major search engines such as Google, Yahoo! and MSN.
For more information about our Search Engine Optimisation Training Courses contact Syllabus or call +34 693 475 142.